I decided to upgrade my marketing endeavours by introducing two new methods/tools into my development cycle and I hope to use them both in my future apps!
PlaceIt.net is a ridiculously easy-to-use service for you to create beautiful photos and videos featuring your apps and/or websites. They offer a wide range of different sets where you can simply drag and drop your screenshots and as a result you can get amazing photos you can use as part your marketing materials. I’m planning on using PlaceIt with my future apps as the pricing models are quite indie-friendly. Choosing the right set was actually hilariously funny as I played around with making really silly ones.
Like suggested in a previous blog post about ASO, adding app preview videos can greatly influence the app store visitors into downloading your app. Despite Tap to Zap being an older app, I still wanted to make a proper update for it and I got a simple gameplay video made for it. It’s not visible in the app store and hopefully will help people download the game as I will find it really fun!